Build on trust,
shaped by relationships.
A curated series of gatherings
Who We Are
Society Club brings together a considered circle of professionals working across travel, hospitality, and culture. People who value perspective, move with intention, and seek meaningful connection.
Extending beyond individual journeys —
into a space where connection becomes continuous,
and collaboration evolves over time.
Our Philosophy
Curation
A carefully shaped circle, built on alignment.
Cultural Intelligence
Experiences that expand perspective.
Meaningful Connection
No small talk — only considered introductions.
Distinctiveness & Global Living
A perspective shaped through travel, culture, and shared environments.
AD ASTRA Road Show
Event CalendarAd Astra Live: An entry point into the broader Society Club environment.
Across key cities, bringing together industry voices.
An opportunity to experience Ad Astra from within —
through conversations, perspective, and shared context.
April
Tashkent
DTM Trade ShowMoscow
Business BreakfastSaint Petersburg
Business BreakfastBaku
Business BreakfastBaku
DTMEkaterinburg
Business BreakfastMay
Moscow
Business BreakfastKazan
Business BreakfastBodrum
Bespoke ExperienceJuly
Astana
Business BreakfastAlmaty
Business BreakfastWhere Value Takes Shape
Each gathering is carefully designed —
from focused discussions to cross-border exchange —
to create space for perspective and collaboration.“